Lava Play Ultra 5G launch India is important because it shows how Lava is stepping up in the mid-range smartphone market
Lava Play Ultra 5G launch India has caught the attention of smartphone users who want power and style without paying flagship prices. The new phone comes with a starting price of ₹14,999, making it one of the most affordable gaming-ready devices in the market. With features such as the MediaTek Dimensity 7300 processor, a 6.67-inch AMOLED display with a 120Hz refresh rate, and a 64MP Sony camera, the phone offers great value. The sale is live on Amazon India, with launch offers including instant bank discounts that lower the price further. Let’s explore its price, specifications, and hot sale deals.
The Lava Play Ultra 5G launch India started with two variants. The 6GB RAM + 128GB storage model is priced at ₹14,999, while the 8GB RAM + 128GB storage model costs ₹16,499. As part of the launch offers, Amazon is providing an instant discount of ₹1,000 on select bank cards, which reduces the effective starting price to ₹13,999. The sale officially began on August 25, 2025, at 12 PM IST. With these offers, Lava aims to compete with popular brands like Redmi, Realme, and iQOO in the under-₹15,000 segment.
One of the key attractions of the Lava Play Ultra 5G launch India is its 6.67-inch Full HD+ AMOLED display. The screen supports a 120Hz refresh rate and 1,000 nits peak brightness, giving smooth visuals for gaming and streaming. The phone also comes with IP64 dust and splash resistance, stereo speakers for immersive sound, and an in-display fingerprint sensor. Its design looks premium, making it stand out among budget smartphones.
Also Read: iPhone 17 Launch Date in India Leaked: All You Need to Know Before The Big Day
Powered by the MediaTek Dimensity 7300 chipset, the Lava Play Ultra 5G launch India is built for gamers and multitaskers. The processor is paired with LPDDR4X RAM (6GB or 8GB) and UFS 3.1 storage, which is faster than traditional storage. The device also supports 8GB virtual RAM and expandable storage up to 1TB. Lava has added MediaTek HyperEngine technology, which ensures smoother gameplay, faster app loading, and better battery optimization. This makes the Play Ultra 5G a strong option in the budget gaming smartphone category.
The Lava Play Ultra 5G launch India also focuses on photography. It comes with a 64MP Sony IMX682 primary sensor and a 5MP macro lens, which capture detailed shots in daylight and low light. For selfies, there is a 13MP front camera. The phone supports features like Night Mode, HDR, Panorama, Slow Motion, and 4K video recording, making it versatile for content creators and casual photographers.
Battery performance is another highlight of the Lava Play Ultra 5G launch India. It has a 5,000mAh battery that supports 33W fast charging. The company claims the phone can go from 0 to 100% in about 80 minutes. With efficient power management from the Dimensity 7300 chipset, users can expect long hours of gaming, streaming, or browsing without worrying about frequent charging.
Also Read: Google Pixel 10 Pro vs iPhone 17 Pro: Which One Deserves Your Money?
The Lava Play Ultra 5G launch India ships with the latest Android 15 operating system. Lava promises two years of OS updates and three years of security patches, which is a strong commitment in this price range. The phone offers a clean and bloatware-free interface, giving users a smooth and clutter-free experience. Lava has also introduced its Service@Home support, which brings after-sales service directly to customers’ doorsteps.
The Lava Play Ultra 5G launch India is important because it shows how Lava is stepping up in the mid-range smartphone market. By offering flagship-like features such as a 120Hz AMOLED display, Dimensity 7300 processor, and clean Android at an aggressive price, Lava is appealing to young gamers, students, and budget-conscious buyers. The phone also goes head-to-head with rivals like Redmi 15 5G and Realme Narzo 70x, giving users more choices under ₹15,000.
Also Read: Techno Spark Go 5G: Best Mobile Under 10k With 5G, AI and Big Battery
The Lava Play Ultra 5G launch date in India was August 20, 2025. The first sale began on August 25, 2025, at 12 PM IST via Amazon India.
The Lava Play Ultra 5G price in India starts at ₹14,999 for the 6GB + 128GB model and ₹16,499 for the 8GB + 128GB variant. With bank offers, the effective starting price drops to ₹13,999.
The Lava Play Ultra 5G specifications include:
Display: 6.67-inch FHD+ AMOLED, 120Hz refresh rate, 1,000 nits brightness
Processor: MediaTek Dimensity 7300 with HyperEngine optimization
RAM & Storage: 6GB/8GB LPDDR4X RAM + 128GB UFS 3.1 storage (expandable up to 1TB)
Cameras: 64MP Sony IMX682 main + 5MP macro, 13MP selfie camera
Battery: 5,000mAh with 33W fast charging
Software: Android 15 with 2 years of OS updates & 3 years of security patches
Other: Stereo speakers, IP64 rating, in-display fingerprint sensor
The Lava Play Ultra 5G AnTuTu score is around 700,000+, making it one of the strongest performers in the budget 5G smartphone category.
The Lava Play Ultra 5G launch India combines affordability with premium features, making it a serious competitor in the budget gaming smartphone segment. At an effective price of ₹13,999 with bank offers, buyers get powerful performance, stylish design, reliable cameras, and strong battery life. With its launch, Lava has made a bold move to challenge established players and prove that a budget phone can still deliver a flagship-like experience.
Planning to buy a used car in 2025? Hold that thought. While India's pre-owned vehicle…
Buying a car is exciting, but those unexpected maintenance bills? Not so much. Picture this:…
If you love editing pictures or want your photos to stand out, these photo editing…
In 2025, as many of us shop online more than ever, understanding e-commerce extra charges…
Laxmi Puja is a cherished festival filled with vibrant colors and joyful moments. Capturing these…
Capturing those cute baby moments is something every parent treasures. But let’s be honest—getting perfect…